In this era, YouTuber is listed in the top 10 dream jobs as cited by Forbes. Just create some interesting videos on YouTube, then we can make money by posting ads or paid brand collaborations. But do you know how much a YouTube content creator salary is?
This article explains the calculation of YouTuber income. To be specific — an Indonesian YouTuber.
YouTuber source of income
Are you curious about the YouTuber’s sources of income? The following are some fascinating YouTubers’ sources of income that you should be aware of.
a. Youtube Partner Program
The first step for a YouTuber to make money is to join the YouTube Partner Program. Have you ever been cut off by a commercial while you were watching your favourite YouTube channel? That means the YouTuber has met the requirements to join this program.
The conditions are that the YouTube channel has a minimum watch time of 4,000 and a minimum 1,000 subscribers for a year. After fulfilling those requirements, you are ready to get money from this program.
2. YouTube Sponsorship
Certain product brands will pay YouTubers to create a special promotional video or advertorial for that product. In this case, YouTubers will submit a price of around IDR 750 thousand per 1000 viewers.
Of course, this number will increase as the number of viewers increases. That’s why YouTube sponsorship is one of the most coveted sources of income for a You-Tuber.
3. YouTube affiliate marketing
This one step is where advertisers pay You-Tubers via CTR (click-through rate), how many people buy products through the links you insert, and commissions. Have you ever seen your favourite YouTuber show a video review of a product? That’s what’s called YouTube affiliate marketing.
So, how much income does a YouTuber get?
This is roughly the picture for how much a YouTuber’s salary is;
- 2,000 views result in 250 people watching the ad to the end
- Advertisers are charged $0.18 per view x 250 views
- $45 total. $45 x 68% revenue share
- $30 per 2,000 views will be paid to content creators and YouTubers.
Meanwhile, for videos sponsored by certain products, YouTubers will get paid according to the agreement of both parties.
How much income does a YouTuber get when reaches 1000 subscribers?
Then, how much is the salary of a YouTuber who has 1,000 subscribers? YouTubers’ income itself depends on CPM (cost per thousand), which is also calculated from the number of viewers.
CPM, or cost per mile (thousand views), is a fee that must be paid by advertisers to YouTube. The advertiser will pay for every 1,000 ad views served on video content.
As an example of calculating CPM, let’s say an advertiser pays IDR 100,000 for an ad. The ad is watched 2000 times, then IDR 100,000: 5,000 = IDR 20, and IDR 20 x 1000 = IDR 20,000.
YouTubers will receive 55% of this amount due to the revenue sharing system implemented by YouTube.
Requirements of earning from YouTube
Earning from YouTube is not that easy since there are requirements that must be met by the content creator (YouTuber). The YouTube Partner Program provides rules for videos that you want to monetise. Here are some requirements that must be met:
- have a minimum of 1,000 subscribers
- live in a region or country included in the YouTube Partner program
- follow YouTube’s policies by not violating copyright
- not posting pornography or violent content
- and not doing any form of plagiarism
- the content has reached 4,000 watch hours in one year
- already connected with Google AdSense.
Dizzy with the Maths? Don’t get discouraged just yet. Being a YouTuber and getting a lucrative salary is possible as long as you are consistent.
Here the list of Indonesian YouTuber’s income
To keep your motivation up, let’s take a peek at the salary list for Indonesian YouTubers below, based on information from SocialBlade!
- Raditya Dika
Raditya Dika has nearly 8,6 million subscribers because he is smart enough to share about money tips and comedy content.
The income is even more tempting, at around IDR 2.6 billion to 46 billion per year. - Ria Ricis or Ricis Official
Thanks to the squishy content that she often broadcasts, now Ria Ricis or Ria Yunita is able to hook 19.4 million subscribers, with a total annual income of between IDR 1.8 billion and IDR 28.8 billion. - Atta Halilintar from Gen Halilintar
The surname Gen Halilintar is not unfamiliar. Until now, Atta has amassed 21.7 million subscribers, making him an Indonesian YouTuber with a large following. The salary for YouTuber Atta Halilintar can range from IDR 5.1 billion to IDR 81.6 billion per year. - Arif Muhammad
As a YouTuber from the 2nd tier of city, namely Medan, Arief Muhammad’s content with Mak Betty is always a trending topic. Until now, Arief already had 8.8 million subscribers, with YouTuber salaries ranging from IDR 4.3 billion to IDR 70.4 billion per year.
Don’t get discouraged because of the high requirement of YouTube, you can make money anytime using Mocaas.tv
Tired of waiting for a long time to monetise on YouTube? Don’t worry, there is a platform called Mocaas.tv.
Here, you can start publishing your first video and immediately sell it at the price you want. You can also get income when your audience buys your video.
Just register at Mocaas.tv.