9 Habits You Need to Do to Become a Successful Content Creator -

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Have you ever seen someone create digital content such as video, photo, or audio through any content sharing platforms ? Yes, they called as content creators.

Simply put, “content creators” can be interpreted as someone who creates content. The content they create is distributed to various social media or content sharing platforms such as YouTube, Instagram, or TikTok.

They are, however, more than just content creators. They have a fairly large function in today’s marketing world. In fact, there are those who call content creators the driving force of content marketing.

Then, what is a content creator? How do you become one of them?

In this article, Mocaas will explain it for you. But before that, fill in the subscription form below, so that you won’t miss any updates from our content.

What is content creator?

According to State of Digital Publishing, a content creator is someone who is responsible for any information in the media, especially digital media, and has a specific target audience.

While, according HubSpot, content creators are people who create material (content) with added educational and entertainment value.

Their topic is also usually adjusted to the wishes or interests of the audience.

For example, you upload Tik Tok makeup videos, you can already be acknowledged as a content creator. Likewise, when you make a mountain climbing documentary and upload it to YouTube, you can also be considered as a content creator.

Generally, people think that content creators are influencers. Apparently, there are various types of content creators, depending on the content sharing platforms they tap into. The content creator examples are bloggers, pod casters, live streamers, artists, and obviously influencers.

Basically, content creation skills need creativity as tools for content creators to grab people’s attention.

Basically, content creation skills need creativity as tools for content creators to grab people’s attention. However, the content creation process doesn’t only rely on creativity since creators need to understand the strategy to hook the audience or creating viral content.

Becoming successful in content creation

According to HubSpot, there are 9 habits that successful content creators often do.

Though not guaranteed, practicing these habits will increase the possibility of you becoming a top-notch content creator.

1. Reads a lot

One of the keys to make good content is to read frequently, particularly about the industry you dive into. This will affect the content creation process. Later, the content created should be aligned with current trends and audience interests.

2. Write every idea

It doesn’t mean you have to write a 1,500-word essay every day. This is not about the inspiration that comes from writing, but by writing what you want to express, you can have the ideas to share in your video content. You can then make a simple mind map out of it.

Make it a habit to sit every day, for 10–15 minutes, and jot down every idea and thought you have.

Does not matter if these ideas are still ‘small, fragmented or ‘half-baked’. But writing them down will allow you to visualize and expand those ideas. This is where inspiration will take over.

3. Learn your audience

This relates somewhat to the first habit of Reading. Apart from studying the industry, as a content creator you must also learn the audience in that industry.

In the end, it is the audience that will judge the content that you created. Good content creators, by default, know their audience inside and out.

They know the age, gender, location of residence, family, occupation, and even income range of their audience. From there, appropriate content can be created.

4. Make the original one

We recommend you to make content with your own originality that reflects your style and characteristics. Because it will help to differentiate your content from the rest of the creators’.

5. Do curation to other’s content

Curation implies that, apart from sharing other people’s content, you must be able to do something with it.

Successful content creators do not just re-share industry-relevant content. You must engage with the information and demonstrate your knowledge. You can add some reaction with your own opinions to add value to the video you are re-sharing or reacting for your audience.

On Twitter, for example, when someone posts a video. It contains some information. You can then respond by re-sharing the video and then adding your own comments to it, or you can include a GIF or adding a related video to express your reaction.

This will make your content more informative, especially if you can add other facts related to the upload. Make sure you are adding value to the content, for the audience. That way, your personal brand will also be formed.

6. Make assessment of your content

Before publishing a series of content, you need to learn targets and success criteria, whether it’s the number of impressions, likes, or shares, and make sure the metrics are measurable. It aims to know the assessment needs of your content to see the organic traffic insights from your content

You can also see other people’s ratings of the content you share and whether they like it or not. Apart from that, you can also create new, better content based on the various data you collected and analyzed.

7. Build networking with other content creator

As in any other job, as a content creator, you have to network with other content creators. This could be your place to learn and improve. By building a network, you will have a place to discuss what good content looks like and sounds like.

You’ll also have lots of connections and be able to understand and gain a lot of ideas from various perspectives. Needless to say it opens up the possibility of endless collaborations, in itself a strategy worth looking into after you have established yourself as a respectable creator.

8. Make a content as a solution

Sometimes, a content creator feels like they are an expert in a certain industry. In most cases, they are just revealing something they know, nothing new or ‘expertly’ and not contributing to the thoughts already shared by others.

Successful content creators are not like that. They will put the audience above all and make content that fulfill their audience needs as a solution to their problems or issues. That will usually make the content more popular.

Not only that, but this will also make the content more valuable because the creators will also try to position themselves to help and not to patronize. Besides, it will ‘force’ the creator to research and get new knowledge, outside of his comfort zone — just to produce quality content for his audience.

9. Cultivate the curiosity

A content creator must be eager to learn and gain more knowledge. This will later help them create content that is varied and not monotonous. They also need to always position themselves as someone who doesn’t know. Only then, you will continue to find out.

Never be satisfied with the knowledge you already have, and always seek new information every day.

Jobs and responsibilities of a content creator

Cited from Betterteam, some of the key jobs and responsibilities of a content creator are as follows:

Write, review, edit, and create content for marketing purposes (it can be for self, community, brand or company)
Make a content plan and do the iterative jobs (i.e publish content every week)
Research and interview to learn the latest trend to support their content
Collaborate with creative team to prepare outstanding promotional materials
Utilize social media to assess the audience engagement, listen the feedback, and promote product/service through your content
Collaborate with internal departments when running a campaign, starting from the planning stages until the evaluation processes.
Be open-minded for data driven from other sources (from social media, news, or research publication)
Grow the traffic through content published

9 Habits You Need to Do to Become a Successful Content Creator